AGP Executive Report
Last update: 7 hours agoStreaming & Subscriptions: RTL says its YouTube partnership, with “Cobra 11” among the drivers, helped lift subscriptions 26% and is opening new revenue streams. Adtech Regulation: Norway’s privacy watchdog fined a Microsoft-owned adtech firm €8.6 million. Advertising Rules: UK regulators have prohibited ads for oral GLP-1 drugs, amid a wider marketing backlash; meanwhile, parties are struggling to navigate the EU’s new political-ad rules. Publisher Revenue: FAST channels and digital out-of-home are emerging as new revenue sources for publishers’ video. Brand Campaigns: UK food brand St Ewe has launched its first national advertising campaign.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.